CEO and Founder
Eileen has been working in the technology industry for over 20 years in a variety of technical support, consultancy and management roles. She has been working with social media and social business technologies since 2004.,She is an accomplished and well known international speaker who regularly presents on subjects as diverse as Social Media, Social Business, Online Branding, Unified Communications and community management and is an advocate for the advancement of Women in Technology. She is a Contributing Editor for ZDNet and writes the Social Business column. She enables the social business, extends social media reach, and provides customer engagement strategies to identify influencers and gain advocates for brands. She works with you to bring the social business into your organisation, improve perception about your brand and create a vibrant community. Using social media you can amplify your presence and improve customer satisfaction. ,Her book, Working the Crowd: Social Media Marketing for Business , now in its second edition is published by the BCS.